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3 Steps for effective account leadership
In the fast-paced world of advertising, account management is crucial. The account manager is the fulcrum on which the entire relationship sits. They need to build strong relationships with their clients, understand their needs, and deliver high-quality work that meets their objectives, by ensuring the right information, inspiration, and processes are in place. The often contentious pivotal point of contact is the brief, which the account manager receives and is supposed to interpret before sending it into the system. 10 Aug 2023 Read more

Overcoming the barriers to entry for youth joining the workforce: Tangible impact is possible now
Bridging the gap between skills and finding employment continues to be a problem for South Africa's growing pool of unemployed youth, with many skilled graduates unable to enter the workforce. That said, closing this gap is not an insurmountable task, and can be addressed right now, bringing tangible impact to South Africa's workforce. 20 Jul 2023 Read more

93% of young graduates find jobs: Red & Yellow releases their Employability Report
Overcoming the challenges of youth unemployment through practical exposure to industry 1 Jun 2023 Read more

The rise and rise of content creators in the world of AI
It is no secret that independent content creators are currently experiencing huge success. Thanks to opportunities offered by social media and Web 3.0 there has been a steady rise in the content creator economy, along with an upward trend of internet users who prefer doing business with their favourite content creators, as opposed to a large corporation. 4 Apr 2023 Read more

The key to your career success? Earning while you learn at Red & Yellow
Furthering your education for tomorrow's working world is more crucial than ever before. A 2019 OECD education report states that the employment rate among 25-64-year-olds in South Africa who hold a tertiary qualification was 85%, a strong indication that tertiary education pays off. 9 Mar 2023 Read more

Red & Yellow Creative School of Business expands into Mauritius and beyond
Red & Yellow Creative School of Business, South Africa's leading authority in digital marketing education, proudly extends its critical skills training to Mauritius-based Honoris Educational Network to offer digital marketing to emerging talent in the country from July 2022. 3 Jun 2022 Read more

Red & Yellow Bursary Programme is cultivating the leaders of tomorrow
Despite the economic hardships presented by Covid-19 restrictions, constant lockdowns and South Africa's high unemployment rate, the private sector is stepping in to ensure South African youth are equipped with the skills, digital expertise and progressive mindsets that will create a better future for the nation. 13 Jul 2021 Read more

Red & Yellow prepares youth for an ever-evolving future
Our youth holds the key to unlocking a brighter future for South Africa. They are the leaders of tomorrow that can guide our country to brand-new heights. But they face many obstacles - a rapidly declining economy, outdated education systems, a lack of trusted leadership, and the growing threat of job displacement due to emerging and disruptive technologies. 28 Jun 2021 Read more

Honoris United Universities welcomes Red & Yellow Creative School of Business to its pan-African network
Red & Yellow enhances Honoris' position as a leading provider of future-oriented learning as the network expands further in South Africa 6 Oct 2020 Read more

Red & Yellow launches 4 new accredited qualifications - fully online
For young professionals who need to skill up, but can't afford the time away from work, The Red & Yellow Creative School of Business has launched four new fully online accredited qualifications in Digital Marketing (based on Red & Yellow's globally acclaimed textbook), User-Centred Design, Strategic Management, and Creating Digital Content. 3 Jul 2020 Read more

Red & Yellow's new education event goes digital and for free
The world is facing a pandemic and everyone's had to adapt. Red & Yellow's purpose has always been to change the world through education - the world needs this now more than ever before. As such, Gearing Schools for The Unpredictable Future will be streamed, online, for all to "attend". The event will take place on 8 April, 3.30 - 5.45pm. 25 Mar 2020 Read more

Red & Yellow interrogates how schools prepare youth for the unpredictable future with a new event
Is the existing SA high school curriculum truly preparing the next-gen workforce with the appropriate digital and tech-focused skills? 26 Feb 2020 Read more

Introducing Red & Yellow's Digital Marketing Employed Online Learnership
Red & Yellow offers a variety of learnerships, but this one is particularly pioneering and unique as it takes place entirely online over the course of 12 months. Now in its third run, learnership students will gain a diverse range of digital, marketing and human skills (like creative and critical thinking), culminating in an NQF-registered qualification. This allows employees to work, learn and earn simultaneously. 11 Nov 2019 Read more

Learning Lego - 5 reasons why structured learning works harder
Structured learning isn't the death of flexibility. You can still do the assignments in your pyjamas, I promise. You can still do them at 3 am. 17 Sep 2019 Read more

The age of the artificial; the proliferation of 'fake'
A threat to democracy, discourse, to truth; 'fake news' has become the buzzword of the last few years. 3 Sep 2019 Read more

Understanding the power of behavioural science in marketing
Behavioural science can unlock better marketing and greater innovation. What is it? 18 Jul 2019 Read more

Conflict resolution made simple
It's natural to use conversation to try and convince others that our opinion is correct and theirs is wrong. But how do we actually deal with conflict situations? 12 Jul 2019 Read more

Anything but soft; EQ is the key to future business success
We know the robots are coming, now what? HR departments have their eyes glued to this development. It's essential that we delve deeper into humanity to keep our insights fresh and relevant. 5 Jul 2019 Read more

The strength and resilience of our youth
Incredible things happen when youth unite. However, in South Africa, this journey hasn't been easy. Taking a look back from 1976, how far have we actually come? 25 Jun 2019 Read more

What makes a good leader? 4 practical steps to help you lead happier teams
A mentor I highly respect once told me that the most difficult thing about being a leader is that you have to make the decisions that bring the most value to the most people. 18 Jun 2019 Read more


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T: + 27 21 462 -1946
az.oc.wolleydnader@ofni