Latest news

The Bar Africa Furniture Palace campaign embraces digital media

There's a sea of mid-year sale promotions come June and July in Kenya. The furniture category being no exception. In fact, people wait for these sales and hold off on their purchases with a view to hunt for the best deals. 17 Jul 2023 |   Read more >

Unleashing entertainment: The Bar Africa's dynamic campaign for GOtv Kenya

In Kenya the country's advertising industry is thriving, and traditional forms of advertising via outdoor, radio, and television remain the most widely used in the country. 12 Jun 2023 |   Read more >

The Bar Africa brings a fresh creative approach to Kenyan furniture retailer

There's a sea of mid-year sale promotions come June and July in Kenya. The furniture category being no exception. In fact, people wait for these sales and hold off on their purchases with a view to hunt for the best deals. The challenge was to stand out from the vast sameness (mid-year sale communication on every corner and filling up your feed) and move away from a price-only conversation to build on a brand that has been around for 21 years. 7 Jul 2023 |   Read more >

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