Performance Marketer/Paid Media

Location:	Cape Town, Woodstock
Type:	Permanent
Reference:	#23511
Company:	Datafin Recruitment

Be accountable for the full paid media function and ongoing maintenance of multiple paid-media accounts of a strategic brand agency in Cape Town seeking a strategic thinking performance marketer/paid media. You will require performance marketing (paid media) expertise – more than five years with a successful track record in a performance marketing role - having delivered daily account performance. You must also have over two years in a senior/management role with experience in an e-commerce/lead-gen industry, experience running Google PPC on a high level and experience running Ads on digital platforms including Facebook, Insta, LinkedIn, Snapchat, TikTok, etc. You must have a high attention to detail and constant performance optimisation with a a deep understanding of user behaviour on the various media platforms is vital, and maintaining profitability and growth on client portfolios is crucial. The role will be on-site and client-facing.

Duties:

• Google PPC. Build high-level marketing funnels for client accounts.
• Create keyword and targeting strategies and relevant ads to ensure low cost-per-interaction and high-performing campaigns results.
• Build and track sales forecasts and drive campaigns to meet and exceed revenue targets.

Requirements:

Qualifications 

• Tertiary qualification in digital marketing or similar.

Experience/skills 

• Over five years’ verifiable experience and successful track record in a performance marketing role.
• Over two years in a senior/management position.
• Experience in an e-commerce/lead-gen industry.
• Experience working with very both large and small budgets.
• Ability to multitask and have a holistic 360 view of the marketing funnel across various Ad accounts.
• Working knowledge of media analytics software.
• Experience in running Google PPC on a high level.
• Experience running Ads on other digital platforms (Facebook, Insta, LinkedIn, Snapchat, TikTok, etc.).
• Client-facing presentation skills.
• Practical solid finance and budgeting skills.

Attributes:

• High level of performance monitoring and attention to detail.
• Strategic thinking skills.
• High level of observation and proactivity.
• Profit-oriented.
• Commercial acumen.
• Strong quantitative and analytical skills.
• Thrives in a high-energy, fast-growth environment.

While we would really like to respond to every application, should you not be contacted for this position within 10 working days please consider your application unsuccessful.

Posted on 01 Aug 11:39, Closing date 31 Aug