Latest newsAndre Steenekamp has joined full-service digital marketing business, Mark1, as Operations and Strategy Director. 26 Apr 2019 Read more Tribe Global was extremely excited when the independent agency network announced towards the end of last year that they have accepted the Tribe's first agency in Africa. 22 Jan 2019 Read more A few years ago, it was hard to get through a meeting without someone throwing the term "big data" around. Today, we all still cringe when we hear that phrase, and the most annoying part is that those who talk about big data, usually don't have a solid understanding of what it really means. In an ever-evolving digital world, where we consume content across several digital devices, data is collected on all of us, all the time. 21 Aug 2018 Read more One of South Africa's leading digital marketing businesses - Mark1 has launched a first-of-its-kind in-house training programme that provides young creative minds with on-the-job training - a long-time industry need introduced to improve the calibre of ad graduates in the country. 4 Apr 2018 Read more Mark1 was recognised as leaders in the digital industry when it scooped the silver pixel in display advertising at the 2018 IAB Bookmark Awards. 5 Mar 2018 Read more As we embark on a new year, Pilira Mwambala, Ad Operations Director at Mark1 - a cutting-edge digital media execution business, shares the top digital trends for 2018 and beyond. According to Mwambala there has been an upsurge in disruptive digital technology and innovations like VR, AR, AI, chatbots, blockchain, native ads, wearable technology and many others. 12 Jan 2018 Read more In celebration of World Hunger Day earlier this year; leading quick-service restaurant chain KFC, working with Plato Communications and specialists Awaken VR, developed 360° videos that give South Africans the unique opportunity to meet some of the disadvantaged children who benefit from KFC's Add Hope. 12 Dec 2017 Read more In an African first, Independent Online (IOL) has signed with the world's largest independent data management platform, Lotame. 22 May 2017 Read more We are proud to launch our new and improved website today! www.mark1.co.za was designed by Mark1 Labs in collaboration with the Cape Town-based ‘Go Responsive' team. 16 May 2017 Read more Graphic design and UI trends
This appears to mainly be a continuation from 2016, with further refinements and a larger focus on ease of use. 26 Jan 2017 Read moreMark1 is thrilled to announce that Mark1 Labs, their design division, is the only African organisation that has been shortlisted for the Global MMA Smarties™ Award this year. The local awards took place during Loeries Creative Week in Durban and was a sterling testament to the exciting mobile media landscape in South Africa. The MMA Smarties™ awards are the only global awards that are specifically focussed on mobile marketing. Mark1 is proud to be shortlisted with top mobile marketing innovators for the global award. 16 Sep 2016 Read more South Africa's premier digital media specialists, Mark1, are proud to welcome Taryn Copeman to their team. As director of strategy she will be heavily involved in growing the Mark1 brand by evaluating industry trends, competitive threats and possible business opportunities. 17 May 2016 Read more Data visualisation - and the importance of its existence in programmatic 18 Mar 2016 Read more One thing is for sure and that is that most people are resistant to change! Especially so when it comes to technology - changes in technology take you out of that nice, cosy comfort zone you have been cruising in so smoothly. It therefore comes as no surprise that there are marketers that still resist the move into programmatic media buying, especially here in South Africa. 25 Aug 2015 Read more Data, data and more data - sometimes it can show you the light but it can often leave you with more questions than answers. It can reveal different things, depending on which way you twist and torture it. 18 Jun 2015 Read more Digital media is changing the way businesses inform their audiences. Rich media, the 'new kid on the block' in display advertising, has a big role to play in this regard. SA's designers are driving Africa forward in this space, as they apply their crafts for the continent's leading brands. A rich media ad is a web ad that offers more ways to involve an audience. It contains images, video or a function to expand while the user hovers over it, which brings about higher user interaction. 9 Mar 2015 Read more With 2015 looming, consumers are sharper, harder to impress and less easily influenced than ever before. It's the digital age and 'the man on the street' is looking into a screen. If you run a business and you aren't embracing the public on social media, your audience is sure to be entertained by brands more slick and streetwise than your own. 18 Dec 2014 Read more This has been a debate by many marketing managers all over the world for many years now; some dipped their toes in standard advertising space units (ASU's) and others spend a fortune on some mind-blowing Home Page Engagement Ads that never produced the desired yield. 4 Dec 2014 Read more South African digital media business, Mark 1, has launched its new website, as part of the company's commitment to an expanded focus and service offering within the realms of digital marketing. 30 Jul 2014 Read more We would like to congratulate Joe Steyn-Begley for recently making the Western Province Country Districts Hockey team to represent our province at the South African Country Districts Hockey Tournament in Pretoria last week. Joe is the proud wearer of the No. 1 jersey in Goal for Western Province and, like with most things in life, he doesn't like to let anything past him! 22 Jul 2014 Read more
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Address: Portswood House Portswood Ridge, Victoria & Alfred Waterfront, Cape Town, 8001 |
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